Chris Harrison, host of ABC’s “The Bachelor,” stops to smell the…
Amid a display of 6,500 roses, Chris Harrison unveiled The Palazzo Rose, named after our Las Vegas resort. The rose “christening” ceremony, held last week in the resort’s picturesque Waterfall Atrium & Gardens, was also attended by representatives of the flower’s breeders and growers. Developed in the Netherlands, the new breed features deep crimson red petals and robust foliage—a gorgeous flower.
For one year the rose will be offered exclusively at the resort, including at our famed Las Vegas wedding program. Next year it will be readily available at florists and retail centers.
“We couldn’t think of a more appropriate way to honor The Palazzo Las Vegas brand,” said Dana Beatty, director of horticulture for The Venetian|Palazzo. “In our research, people often use adjectives to describe the resort like elegant and romantic, which is how we also describe this variety of rose.”
The high petal count allows the rose to open “large.” And its substantial green foliage adds to its beauty in arrangements. Best of all, it has a long shelf life, a quality prized by florists and consumers.
The newest member of the rose family: The Palazzo Rose.
“Since we opened The Palazzo five years ago, millions of people have professed their love for this brand,” said John Caparella, president and chief operating officer of The Palazzo, The Venetian and Sands Expo. “And when you talk love, what is more appropriate than a red rose?”
“In the end, this new rose absolutely mirrors what we are about,” he continued. “We are passionate about the quality—and the romance—of our Italian-inspired resorts, and we are thrilled to be the namesake of the world’s newest variety of red rose.”
The roses were bred and grown in the Netherlands, which is the world’s largest exporter of roses. They are distributed by Reineri, a prestigious Dutch floral supplier.
“It takes about five years to develop a new variety of red rose,” said Peter de Mos, general manager of Reineri. “This christening ceremony is literally the culmination of hundreds and hundreds of hours of work and dedication to create the newest and greatest variety of red rose.”
Using the hotel as a namesake for the new variety was a natural, he said. “It’s Italian, it’s beautiful—just like the flower. And the deep red color is reminiscent of the bricks that create the very foundation of a palace, a Palazzo, such as this.”
John Caparella dousing The Palazzo Roses in champagne.
During the ceremony, Harrison led the audience in a toast, and joined Caparella in dousing an arrangement in champagne, a tradition of the floral community to mark the “christening” of a new variety.
“This is my kind of rose ceremony,” Harrison joked to the crowd, when the champagne arrived.
Harrison also announced that the first official arrangement to feature The Palazzo Rose was sent on Friday night to country music sensation Faith Hill on the opening night of her new limited engagement at The Venetian–Soul2Soul–also featuring her husband, Tim McGraw.
Harrison, the host of The Bachelor, is currently promoting the newest season of the show, which begins airing on ABC-TV on January 7.
The Palazzo Rose.